Skip to content

Install the BetterMerge Add-on for Google Sheets

The BetterMerge Google Sheets add-on brings mail merge capabilities directly into your spreadsheets. Work with your contact lists and launch campaigns without leaving Google Sheets—perfect for quick sends and users who prefer the familiar Sheets interface.

This guide walks you through installing the add-on from the Google Workspace Marketplace and getting it set up in minutes.

Sign in to your Google account and open Google Sheets in your web browser.

Step 2: Launch the Google Workspace Marketplace

Section titled “Step 2: Launch the Google Workspace Marketplace”

Navigate to the menu and select Extensions > Add-ons > Get add-ons.

Screenshot of Google Sheets showing the Extensions menu is highlighted and then the sub-menu Add-ons is highlighted and then the sub-sub-menu Get add-ons is highlighted.

In the Google Workspace Marketplace, type BetterMerge in the search bar. Locate the BetterMerge add-on in the search results and click on it.

Screenshot showing the Google Workspace Marketplace search bar with the search term bettermerge entered and then in the search result section the first result is highlighted.

Click the Install button and confirm by clicking CONTINUE when prompted.

Screenshot showing the install button is highlighted.

Choose the Google account where you want to install the add-on. Then, click Continue to proceed.

Screenshot showing the primary google account highlighted with arrow.

Review the requested permissions and click Allow to grant access. Finally, click Done to complete the authorization.

Screenshot showing the list of permissions required by bettermerge. Screenshot showing the allow button is highlighted. Screenshot showing the done button is highlighted.

Step 7: Close the Google Workspace Marketplace

Section titled “Step 7: Close the Google Workspace Marketplace”

Close the Google Workspace Marketplace popup window by clicking the X icon.

Screenshot showing the close button is highlighted in the google workspace marketplace popup window.

Access the add-on from the Extensions menu. Go to Extensions > BetterMerge > Open Dashboard.

The BetterMerge interface will open in a modal window inside Google Sheets, giving you access to all campaign features without leaving your spreadsheet.

Screenshot showing the extensions menu is highlighted then the bettermerge menu-item is highlighted and then the sub-menu item open dashboard is highlighted. Screenshot showing the bettermerge addon is launched in google sheets.

The BetterMerge add-on provides the full functionality of the web dashboard, including:

Create and manage campaigns – Complete campaign setup and configuration

Select any Google Sheet – Choose contact lists from any of your Google Sheets

Compose email templates – Rich Text and HTML editors available

Add merge tags – Personalize emails with data from your sheets

Configure tracking – Enable opens, clicks, and unsubscribe tracking

Set up delivery automation – Control sending speed, daily limits, and time windows

View analytics – Monitor campaign performance and engagement metrics

The add-on and web dashboard are the same application with identical features. The only difference is where they appear:

AspectGoogle Sheets Add-onWeb Dashboard
FeaturesComplete functionalityComplete functionality
InterfaceOpens in modal window inside Google SheetsOpens in browser tab/window
Screen sizeCompact modal viewFull-screen view
Best forWorking within Google SheetsDedicated workspace, larger display

Choose based on your workflow: Use the add-on when you’re already working in Google Sheets, or use the web dashboard for a full-screen experience with more workspace.

  1. Refresh your sheet – Close and reopen the Google Sheet
  2. Check installation – Go to Extensions > Add-ons > Manage add-ons to verify it’s installed
  3. Reinstall if needed – Remove and reinstall from the Workspace Marketplace
  • Use an admin account – If you’re on a Google Workspace domain, your admin may need to approve the add-on first
  • Check browser settings – Allow pop-ups from sheets.google.com
  • Try incognito mode – Sometimes browser extensions interfere with authorization
  1. Clear browser cache and cookies
  2. Revoke and reauthorize – Go to Google Account Permissions and remove BetterMerge, then reinstall
  3. Check third-party app access – Ensure Less secure app access isn’t blocking it
  • Check sheet size – Large sheets (10,000+ rows) can slow performance
  • Reduce add-ons – Too many add-ons running simultaneously can cause issues
  • Try the web dashboard – For better performance with large contact lists

Contact support@bettermerge.com with:

  • Description of the problem
  • Screenshots if applicable
  • Your Google account email (we won’t share it)

Now that you’ve installed the add-on, here’s how to get started:

  1. Create a contact list – Set up your Google Sheet with email addresses and personalization data (guide)
  2. Open the add-on – Go to Extensions > BetterMerge > Open Dashboard
  3. Follow the beginner tutorial – Complete your first campaign (tutorial)

✅ Open or create a Google Sheet with contacts

✅ Ensure you have at least these columns: Name, Email

✅ Launch BetterMerge from Extensions menu

✅ Click “Create New Campaign”

✅ Write your template with merge tags (e.g., {{Name}})

✅ Send a test email to yourself first

✅ Launch your campaign!

BetterMerge requests the following permissions during installation:

PermissionWhy It’s Needed
View and manage spreadsheetsTo read contact data from your sheets
Connect to external servicesTo send emails through Gmail on your behalf
Display and run third-party contentTo show the add-on interface in Sheets

Privacy note: BetterMerge never accesses sheets you don’t explicitly use for campaigns. We don’t store or share your contact data. Read our privacy policy for details.

Google automatically updates add-ons in the background. To manually check for updates:

  1. Go to Extensions > Add-ons > Manage add-ons
  2. Find BetterMerge in the list
  3. Click (three dots) > Check for updates

If you need to remove BetterMerge:

  1. Go to Extensions > Add-ons > Manage add-ons
  2. Find BetterMerge
  3. Click (three dots) > Uninstall
  4. Confirm removal

Note: Uninstalling removes the add-on from all your Google Sheets. Your BetterMerge account and web dashboard access remain active.


Congratulations! You’re ready to start sending personalized email campaigns directly from Google Sheets. 🎉

BetterMerge is an independent product not affiliated with, endorsed by, or connected to Google LLC. Gmail, Google Sheets, Google Workspace, and Google Workspace Marketplace are trademarks of Google LLC.