Pricing Plans
Choose the plan that best fit your needs
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Free
| Feature | Included |
|---|---|
| Daily email quota | 50 50 in free |
| Google Sheets add-on | Included in free |
| Web dashboard | Included in free |
| Privacy-first platform | Included in free |
| Feature | Included |
|---|---|
| Personalize email subject line | Included in free |
| Personalize email body | Included in free |
| Insert personalized images | Included in free |
| Insert personalized links | Included in free |
| Add personalized CC & BCC recipients | Included in free |
| Add personalized attachments | Not included in free |
| Feature | Included |
|---|---|
| Create templates using rich-text editor | Included in free |
| Insert HTML code | Not included in free |
| Insert images | Not included in free |
| Max. images per template | Not included in free |
| Insert file attachments | Not included in free |
| Attachment size limit | Not included in free |
| Create reusable snippets | Included in free |
| Insert signature | Included in free |
| Add unsubscribe links | Included in free |
| Feature | Included |
|---|---|
| Manage contact list in Google Sheets | Included in free |
| Skip hidden and filtered rows | Included in free |
| Segmentation Rules | Not included in free |
| Feature | Included |
|---|---|
| Schedule your campaigns | Not included in free |
| Pause & resume your campaign | Included in free |
| Auto-spread campaigns across days | Included in free |
| Preview before sending | Included in free |
| Feature | Included |
|---|---|
| Track email opens | Not included in free |
| Track link clicks | Not included in free |
| Track unsubscribes | Included in free |
| Real-time tracking | Not included in free |
| Feature | Included |
|---|---|
| Campaign analytics | Not included in free |
| Email reports | Included in free |
| Feature | Included |
|---|---|
| Smart Delivery Control | Not included in free |
| Conditional Delivery | Not included in free |
| Bounce Protection | Not included in free |
| Custom Tracking Domain | Not included in free |
| Feature | Included |
|---|---|
| Manage subscriptions | Not included in free |
| Manage team licenses | Not included in free |
| Feature | Included |
|---|---|
| Email support | Not included in free |
| Ticketing portal | Included in free |
| Feature | Included |
|---|---|
| Track bounces & replies | Not included in free |
Lite
| Feature | Included |
|---|---|
| Daily email quota | 250 250 in lite |
| Google Sheets add-on | Included in lite |
| Web dashboard | Included in lite |
| Privacy-first platform | Included in lite |
| Feature | Included |
|---|---|
| Personalize email subject line | Included in lite |
| Personalize email body | Included in lite |
| Insert personalized images | Included in lite |
| Insert personalized links | Included in lite |
| Add personalized CC & BCC recipients | Included in lite |
| Add personalized attachments | Not included in lite |
| Feature | Included |
|---|---|
| Create templates using rich-text editor | Included in lite |
| Insert HTML code | Included in lite |
| Insert images | Included in lite |
| Max. images per template | 5 5 in lite |
| Insert file attachments | Not included in lite |
| Attachment size limit | Not included in lite |
| Create reusable snippets | Included in lite |
| Insert signature | Included in lite |
| Add unsubscribe links | Included in lite |
| Feature | Included |
|---|---|
| Manage contact list in Google Sheets | Included in lite |
| Skip hidden and filtered rows | Included in lite |
| Segmentation Rules | Not included in lite |
| Feature | Included |
|---|---|
| Schedule your campaigns | Not included in lite |
| Pause & resume your campaign | Included in lite |
| Auto-spread campaigns across days | Included in lite |
| Preview before sending | Included in lite |
| Feature | Included |
|---|---|
| Track email opens | Included in lite |
| Track link clicks | Not included in lite |
| Track unsubscribes | Included in lite |
| Real-time tracking | Included in lite |
| Feature | Included |
|---|---|
| Campaign analytics | Not included in lite |
| Email reports | Included in lite |
| Feature | Included |
|---|---|
| Smart Delivery Control | Not included in lite |
| Conditional Delivery | Not included in lite |
| Bounce Protection | Not included in lite |
| Custom Tracking Domain | Not included in lite |
| Feature | Included |
|---|---|
| Manage subscriptions | Included in lite |
| Manage team licenses | Included in lite |
| Feature | Included |
|---|---|
| Email support | Standard Standard in lite |
| Ticketing portal | Included in lite |
| Feature | Included |
|---|---|
| Track bounces & replies | Not included in lite |
Personal
| Feature | Included |
|---|---|
| Daily email quota | 500* 500* in personal |
| Google Sheets add-on | Included in personal |
| Web dashboard | Included in personal |
| Privacy-first platform | Included in personal |
| Feature | Included |
|---|---|
| Personalize email subject line | Included in personal |
| Personalize email body | Included in personal |
| Insert personalized images | Included in personal |
| Insert personalized links | Included in personal |
| Add personalized CC & BCC recipients | Included in personal |
| Add personalized attachments | Included in personal |
| Feature | Included |
|---|---|
| Create templates using rich-text editor | Included in personal |
| Insert HTML code | Included in personal |
| Insert images | Included in personal |
| Max. images per template | 10 10 in personal |
| Insert file attachments | Included in personal |
| Attachment size limit | 5 MB 5 MB in personal |
| Create reusable snippets | Included in personal |
| Insert signature | Included in personal |
| Add unsubscribe links | Included in personal |
| Feature | Included |
|---|---|
| Manage contact list in Google Sheets | Included in personal |
| Skip hidden and filtered rows | Included in personal |
| Segmentation Rules | Included in personal |
| Feature | Included |
|---|---|
| Schedule your campaigns | Included in personal |
| Pause & resume your campaign | Included in personal |
| Auto-spread campaigns across days | Included in personal |
| Preview before sending | Included in personal |
| Feature | Included |
|---|---|
| Track email opens | Included in personal |
| Track link clicks | Included in personal |
| Track unsubscribes | Included in personal |
| Real-time tracking | Included in personal |
| Feature | Included |
|---|---|
| Campaign analytics | Basic Basic in personal |
| Email reports | Included in personal |
| Feature | Included |
|---|---|
| Smart Delivery Control | Not included in personal |
| Conditional Delivery | Not included in personal |
| Bounce Protection | Not included in personal |
| Custom Tracking Domain | Not included in personal |
| Feature | Included |
|---|---|
| Manage subscriptions | Included in personal |
| Manage team licenses | Included in personal |
| Feature | Included |
|---|---|
| Email support | Standard Standard in personal |
| Ticketing portal | Included in personal |
| Feature | Included |
|---|---|
| Track bounces & replies | Contact support Contact support in personal |
Pro
| Feature | Included |
|---|---|
| Daily email quota | 1500* in Pro and 2000* in Pro-Plus 1500* in Pro and 2000* in Pro-Plus in pro |
| Google Sheets add-on | Included in pro |
| Web dashboard | Included in pro |
| Privacy-first platform | Included in pro |
| Feature | Included |
|---|---|
| Personalize email subject line | Included in pro |
| Personalize email body | Included in pro |
| Insert personalized images | Included in pro |
| Insert personalized links | Included in pro |
| Add personalized CC & BCC recipients | Included in pro |
| Add personalized attachments | Included in pro |
| Feature | Included |
|---|---|
| Create templates using rich-text editor | Included in pro |
| Insert HTML code | Included in pro |
| Insert images | Included in pro |
| Max. images per template | 10 10 in pro |
| Insert file attachments | Included in pro |
| Attachment size limit | 5 MB 5 MB in pro |
| Create reusable snippets | Included in pro |
| Insert signature | Included in pro |
| Add unsubscribe links | Included in pro |
| Feature | Included |
|---|---|
| Manage contact list in Google Sheets | Included in pro |
| Skip hidden and filtered rows | Included in pro |
| Segmentation Rules | Included in pro |
| Feature | Included |
|---|---|
| Schedule your campaigns | Included in pro |
| Pause & resume your campaign | Included in pro |
| Auto-spread campaigns across days | Included in pro |
| Preview before sending | Included in pro |
| Feature | Included |
|---|---|
| Track email opens | Included in pro |
| Track link clicks | Included in pro |
| Track unsubscribes | Included in pro |
| Real-time tracking | Included in pro |
| Feature | Included |
|---|---|
| Campaign analytics | Basic Basic in pro |
| Email reports | Included in pro |
| Feature | Included |
|---|---|
| Smart Delivery Control | Included in pro |
| Conditional Delivery | Included in pro |
| Bounce Protection | Not included in pro |
| Custom Tracking Domain | Not included in pro |
| Feature | Included |
|---|---|
| Manage subscriptions | Included in pro |
| Manage team licenses | Included in pro |
| Feature | Included |
|---|---|
| Email support | Standard Standard in pro |
| Ticketing portal | Included in pro |
| Feature | Included |
|---|---|
| Track bounces & replies | Contact support Contact support in pro |
Premium
| Feature | Included |
|---|---|
| Daily email quota | 2000* 2000* in premium |
| Google Sheets add-on | Included in premium |
| Web dashboard | Included in premium |
| Privacy-first platform | Included in premium |
| Feature | Included |
|---|---|
| Personalize email subject line | Included in premium |
| Personalize email body | Included in premium |
| Insert personalized images | Included in premium |
| Insert personalized links | Included in premium |
| Add personalized CC & BCC recipients | Included in premium |
| Add personalized attachments | Included in premium |
| Feature | Included |
|---|---|
| Create templates using rich-text editor | Included in premium |
| Insert HTML code | Included in premium |
| Insert images | Included in premium |
| Max. images per template | 25 25 in premium |
| Insert file attachments | Included in premium |
| Attachment size limit | 10 MB 10 MB in premium |
| Create reusable snippets | Included in premium |
| Insert signature | Included in premium |
| Add unsubscribe links | Included in premium |
| Feature | Included |
|---|---|
| Manage contact list in Google Sheets | Included in premium |
| Skip hidden and filtered rows | Included in premium |
| Segmentation Rules | Included in premium |
| Feature | Included |
|---|---|
| Schedule your campaigns | Included in premium |
| Pause & resume your campaign | Included in premium |
| Auto-spread campaigns across days | Included in premium |
| Preview before sending | Included in premium |
| Feature | Included |
|---|---|
| Track email opens | Included in premium |
| Track link clicks | Included in premium |
| Track unsubscribes | Included in premium |
| Real-time tracking | Included in premium |
| Feature | Included |
|---|---|
| Campaign analytics | Advanced Advanced in premium |
| Email reports | Included in premium |
| Feature | Included |
|---|---|
| Smart Delivery Control | Included in premium |
| Conditional Delivery | Included in premium |
| Bounce Protection | Included in premium |
| Custom Tracking Domain | Included in premium |
| Feature | Included |
|---|---|
| Manage subscriptions | Included in premium |
| Manage team licenses | Included in premium |
| Feature | Included |
|---|---|
| Email support | Priority Priority in premium |
| Ticketing portal | Included in premium |
| Feature | Included |
|---|---|
| Track bounces & replies | Contact support Contact support in premium |
| Feature by Plans | Free | Lite | Personal | Pro | Premium |
|---|---|---|---|---|---|
| General | |||||
| Daily email quota | 50 50 in free | 250 250 in lite | 500* 500* in personal | 1500* in Pro and 2000* in Pro-Plus 1500* in Pro and 2000* in Pro-Plus in pro | 2000* 2000* in premium |
| Google Sheets add-on | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Web dashboard | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Privacy-first platform | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Personalization | |||||
| Personalize email subject line | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Personalize email body | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Insert personalized images | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Insert personalized links | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Add personalized CC & BCC recipients | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Add personalized attachments | Not included in free | Not included in lite | Included in personal | Included in pro | Included in premium |
| Templates | |||||
| Create templates using rich-text editor | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Insert HTML code | Not included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Insert images | Not included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Max. images per template | Not included in free | 5 5 in lite | 10 10 in personal | 10 10 in pro | 25 25 in premium |
| Insert file attachments | Not included in free | Not included in lite | Included in personal | Included in pro | Included in premium |
| Attachment size limit | Not included in free | Not included in lite | 5 MB 5 MB in personal | 5 MB 5 MB in pro | 10 MB 10 MB in premium |
| Create reusable snippets | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Insert signature | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Add unsubscribe links | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Contacts | |||||
| Manage contact list in Google Sheets | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Skip hidden and filtered rows | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Segmentation Rules | Not included in free | Not included in lite | Included in personal | Included in pro | Included in premium |
| Campaigns | |||||
| Schedule your campaigns | Not included in free | Not included in lite | Included in personal | Included in pro | Included in premium |
| Pause & resume your campaign | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Auto-spread campaigns across days | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Preview before sending | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Tracking | |||||
| Track email opens | Not included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Track link clicks | Not included in free | Not included in lite | Included in personal | Included in pro | Included in premium |
| Track unsubscribes | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Real-time tracking | Not included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Analytics | |||||
| Campaign analytics | Not included in free | Not included in lite | Basic Basic in personal | Basic Basic in pro | Advanced Advanced in premium |
| Email reports | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Advanced | |||||
| Smart Delivery Control | Not included in free | Not included in lite | Not included in personal | Included in pro | Included in premium |
| Conditional Delivery | Not included in free | Not included in lite | Not included in personal | Included in pro | Included in premium |
| Bounce Protection | Not included in free | Not included in lite | Not included in personal | Not included in pro | Included in premium |
| Custom Tracking Domain | Not included in free | Not included in lite | Not included in personal | Not included in pro | Included in premium |
| Subscription & team management | |||||
| Manage subscriptions | Not included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Manage team licenses | Not included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Help & support | |||||
| Email support | Not included in free | Standard Standard in lite | Standard Standard in personal | Standard Standard in pro | Priority Priority in premium |
| Ticketing portal | Included in free | Included in lite | Included in personal | Included in pro | Included in premium |
| Misc | |||||
| Track bounces & replies | Not included in free | Not included in lite | Contact support Contact support in personal | Contact support Contact support in pro | Contact support Contact support in premium |
Frequently Asked Questions
Ready to Send Personalized Emails with Gmail?
BetterMerge lets you send personalized email campaigns with Gmail and Google Sheets.