Dedicated IP Address
Quick Definition
A Dedicated IP Address is an IP address exclusively assigned to one sender, used to send emails. It provides greater control over email deliverability and reputation compared to shared IP addresses.
A Dedicated IP Address is an IP address exclusively assigned to one sender, used to send emails. It provides greater control over email deliverability and reputation compared to shared IP addresses.
Using a Dedicated IP Address can help improve email deliverability by ensuring that the sender’s reputation is not affected by other users’ actions. It allows for a consistent sending history and more precise monitoring of email performance. However, it requires maintaining good sending practices to build and sustain a positive reputation on that IP address.
Related Terms
A/B Testing
A/B Testing involves comparing two versions of an email or webpage to determine which one performs better. It helps optimize elements such as subject lines, content, or design to improve overall effectiveness.
Abandoned Cart Email
An Abandoned Cart Email is an automated email sent to customers who add items to their online shopping cart but leave without completing the purchase. It aims to remind and encourage customers to complete their purchase.
Autoresponder
An Autoresponder is an automated email response system that sends pre-written messages to recipients based on specific triggers or actions, such as signing up for a newsletter or making a purchase.
Call to Action (CTA)
A Call to Action (CTA) is a prompt in an email that encourages the recipient to take a specific action, such as clicking a link, downloading a file, or making a purchase.
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