HTML Email
Quick Definition
An HTML Email is an email formatted using HTML code, allowing for the inclusion of rich media, images, and advanced formatting options compared to plain text emails.
An HTML Email is an email formatted using HTML code, allowing for the inclusion of rich media, images, and advanced formatting options compared to plain text emails.
HTML emails enable marketers to create visually appealing and interactive content that enhances engagement and branding. They support features such as clickable links, buttons, and embedded images, offering a more dynamic and engaging experience for recipients.
Related Terms
A/B Testing
A/B Testing involves comparing two versions of an email or webpage to determine which one performs better. It helps optimize elements such as subject lines, content, or design to improve overall effectiveness.
Abandoned Cart Email
An Abandoned Cart Email is an automated email sent to customers who add items to their online shopping cart but leave without completing the purchase. It aims to remind and encourage customers to complete their purchase.
Autoresponder
An Autoresponder is an automated email response system that sends pre-written messages to recipients based on specific triggers or actions, such as signing up for a newsletter or making a purchase.
Call to Action (CTA)
A Call to Action (CTA) is a prompt in an email that encourages the recipient to take a specific action, such as clicking a link, downloading a file, or making a purchase.
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