Whitelist Email

A Whitelist Email is sent by a marketer to encourage recipients to add the sender’s email address to their whitelist. This action helps ensure that future communications are not mistakenly flagged as spam. By requesting recipients to whitelist their email address, marketers aim to improve deliverability and maintain effective communication with their audience.

For recipients, whitelisting an email address helps to receive important updates and offers without interruption, ensuring that valuable information is not missed due to spam filters.